Joshua Dodson is a Google Analytics qualified web expert who has worked with numerous colleges and universities to improve their web presence and better understand their user trends. His extensive back-end web knowledge is equally matched with an understanding of the importance of driving results on the front end—and proving return on investment. His in-depth SEO experience ties campaigns to results to show true impact.
Before joining Southern New Hampshire University as Director of SEO, Dodson worked as Web Strategy and SEO Administrator for Eastern Kentucky University. He has taught hundreds of higher education marketing professionals how to use analytics and SEO through the courses he teaches for Higher Ed Experts.
Dodson has presented at industry conferences on advanced web analytics, social media, open source technology, and other topics. He has published extensively on WordPress and marketing analytics.